Sports and society in ancient world Essay Example | Topics and Well Written Essays - 1000 words

Sports and society in ancient world - Essay Example The athletes were usually covered completely in oil in order to magnify their physical attributes and at the same time keep off from gathering dust during competitions. The opinion of the Greek was that athletics differentiated them from those that were not of Greek origin. The aim of this paper is to analyze various athletic sculptures in a bid to determine conclusively the relationship between ancient Greece and sports. The figure depicts an athlete that is in the process of offering a sacrifice. The athlete has one hand outstretched and the other is held in a fist. The structure is made of bronze and has a shiny outlook to it. The outstretched hand is open as though to depict the process of offering something to a deity. The use of bronze in depicting the athlete is because bronze in itself is easy to mold. The use of Bronze includes making a sculpture that requires a lot of molding and curving (Hawhee, 93). It bends easily just as marble. Its use concerning the question is because athletes were to be flexible and the use of Bronze made this apparent. Ancient Greek was very religious, the sculpture, acted as an illustration of blessings for sports. The sculpture illustrates the desire of the athletics to attain divine blessings in their pursuit. The sculpture illustrates that ancient Greek athletes were expected to be religious in tune with their beliefs. They were prayerful and embodied the spiri tual morality that the rest of Greece did. Athletes were meant to embody humility and not to believe wholly in their own capabilities, but for those of the deities. The second figure illustrates an athlete that is leaning against a tree trunk. His stance is somewhat different from the ordinary human pose. On his head, something looks like either a crown or a ribbon. From the direction that his right hand is in, he placed the ribbon/crown on his head himself. Although there may be faint traces of

My Teacher, My Hero Essay Example for Free

My Teacher, My Hero Essay When talking about our own teachers and mentors, anyone would be glad to thank them, especially those who are successful and those who learned a great lesson from them. But, are teachers really that great? Aren’t they just a bunch of people teaching everyday? The people who are always giving a lot of homeworks and projects, making our life hard? Teachers are great. They teach us in all ways they could. They guide us through different challenges. They act as light when we’re on darkness. They’re affection strengthens students. They’re patience are unbelievable. For even though, we, students are acting childishly, they forgive us. They’re like a second mom to us. And especially, they love us like a true mother. Once, when I was still young, I had a very kind and loving teacher. And for me, she was the reason why I am here in my spot today. She was the building block of my knowledge. She’s my teacher on kindergarten. She’s strict, yes, but still very affectionate. She was the one who discovered I’m myopic. After discovering this, she told it to my mom and I was able to see the world clearly. She was also the one who always guides me through everything. She taught me how to read, write, count, and how to be strong in every circumstance I face. She taught me how to meet friends. I learned many lessons from her. She always taps my head whenever I learned something new. And in that small gesture, I know how much her affection is for me. She’s a person whom I can ask help from anytime I want. She’s a person willing to help a lost child to make her a successful one. And I’m very thankful to her. She was like my hero once and I know she’ll forever be one. Thanks to her, my parents discovered I’m myopic. Thanks to her, I learned how to make new friends. Thanks to her, I’ve been a good girl. Thanks to her, I learned how to eat veggies. And especially thanks to her, for being my hero, who saves me from any circumstance that surrounds me. I owe her so much yet all I can do is to thank her, to study hard, and to become a successful person someday, for her to be proud of me. If not because of you, I won’t be here where I am today. Thank you My Teacher, My Hero! I salute you, and I will always do.

Civil War and The Souths Loss Essay -- American History, Historical C

Civil War and The South's Loss â€Å"In all history, no nation of mere agriculturists ever made successful war against a nation of mechanics†¦You are bound to fail.† Union officer William Tecumseh Sherman to a Southern friend. â€Å"Why did the North win the Civil War?† is only half of a question by itself, for the other half is â€Å"Why did the South lose the Civil War?† To this day historians have tried to put their finger on the exact reason for the South losing the war. Some historians blame the head of the confederacy Jefferson Davis; however others believe that it was the shear numbers of the Union (North). The advantages and disadvantages are abundant on either sides of the argument, but the most dominate arguments on why the South lost the war would be the fact that state’s rights prevented unification of the South, Jefferson Davis' poor leadership and his failure to work together with his generals, the South failed to gain the recognition of the European nations, North's superior resources made the outcome inevitable, and moral of the South towards the end of the war. First, the South couldn’t have won the civil war because state’s rights prevented unification of the South. The very issue that created the Confederacy helped to destroy it. In waging war, the South faced problems of politics and government that greatly complicated its problem of economic mobilization. No one would deny the troublesome effect of the conflict generated by differing ideas of how best to protect liberty and to organize southern society for the war effort. Southern people insisted upon retaining their democratic liberties in wartime, which proved fatal for the South. They had to struggle with a â€Å"confederacy formed by particularistic politicians [that] could hardly be expected to adopt promptly those centralists polices which victory demanded† (Donald, p. 26). Individual state governors fought bitterly with Jefferson Davis to prevent him from consolidating power to fight the war. They withheld troops and supplies while the Confederate Congress sp ent its time arguing over the rights of the states instead of prosecuting a war of national survival. Many internal conflicts within the South were acquiring and weakening the South’s unity. Internal conflicts caused confederate officials to choose between moving troops from the coasts and strengthening their armies, or leaving the... ...iled to gain the recognition of the European nations, North's superior resources made the outcome inevitable, and moral of the South towards the end of the war. The Civil War was a trying time for both the North and the South alike, but the question of its outcome was obvious from the start. The North was guaranteed a decisive victory over the ill-equipped South. Northerners, prepared to endure the deficit of war, were startled to find that they were experiencing an enormous industrial boom even after the first year of war. To the South, however, the war was a draining and debilitating leech, sucking the land dry of any appearance of economical formidability. The debate continues whether or not the South could have won the Civil war. It’s always going to be a bunch of â€Å"what ifs?† Works Cited Beringer, Richard. et al. Why the South Lost the Civil War. Athens: University of   Ã‚  Ã‚  Ã‚  Ã‚  Georgia Press, 1986. Boritt, Gabor S. Why the Confederacy Lost. New York: Oxford University Press, 1992 Donald, David. et al. Why the North Won the Civil War. London: Collier Macmillan   Ã‚  Ã‚  Ã‚  Ã‚  Publishers, 1960. Gallagher, Gary. The Confederate War. Cambridge: Harvard University Press, 1997.

Media Texts, Brands, and Identity: For Him Magazine (FHM Magazine) Essa

Media Texts, Brands, and Identity: â€Å"For Him Magazine† (FHM Magazine) In this essay I will firstly introduce the magazine I am discussing, and talk about ideas of representations and gender in their issues, and also how it in effect they market themselves as a brand that articulates identity. FHM magazine stands for â€Å"For Him Magazine†; its core target audience is males 25-35. The magazine is produced monthly at the cost of  £3.40 per issue. FHM is now on global release as it publishes 27 different editions around the world in every continent, each with its own unique content. The UK version sells approximately 600,000 copies per month making it one of the most popular magazines in the country. For their company Emap under an umbrella of 58 magazines it is the most popular. Its content varies inside as it is essentially seen as a lifestyle magazine. Every month it has recurring themes of reviews and articles centrally focused around the opposite sex and hobbies the magazine assumes the audience has. A way we can look at the notion of identity is through representations given through the magazine. Since the magazines are aimed at men, we can assume that the magazine has underlying issues about gender. Therefore FHM would like to express itself through masculinity to create a meaningful link to its audience. In the following I will show how different men and women magazines are completely different in content and identity. Contemporary ideas of masculinity and femininity will be different to those of previous generations. Current themes may be stereotypical but to study it using binary oppositions gives it greater meaning; men are seen as masculine, dominant, strong, aggressive, intelligent, rational, and active. Whilst women are the opposed, they are feminine, submissive, weak, intuitive, emotional and communicative. As well as theses factors men and women are also seen to like different things, men like cars, technology, getting drunk and having casual sex with strangers whilst women like shopping, make-up, social drinking with friends, and having committed relationships. However, it is also clear that these lists are not truly representative of what men and women are really like. You all probably know a woman who likes cars and can be aggressive or a man who doesn’t drink and cries at weepy romantic comedies. These stereotypes exist, to ... ...romotional day where FHM itself confirmed their brand status. Since Topman is Europe’s biggest men’s retail store, they hired it out for the duration of a whole day. They had many attractions as well as the clothes feature. They also had new technology testing, massaging, tasting of alcohol and everything else they magazine stands for. By doing this it influences people’s choices and decisions regarding their lifestyle, by doing so it alters people’s identity. So was this just an identity building process or did it happen because there was demand? I finish with a quote from Hermann Bausinger who talks about how the new media sphere has evolved, â€Å"Technology has long since been integrated into the everyday. Tools themselves are distinguished by the fact that they rapidly take on the character of artificial limbs† (1995: 537). Brands are now extensions of our bodies. Sources used: Bausinger, H. (1995) â€Å"Media, Technology and Daily Life†. London: Edward Arnold. Hall, S. (1997) â€Å"Cultural Representaions and Signifying Practices†. London: Sage Hermes, J. (1995) â€Å"Reading Women’s Magazines†. Cambridge: Polity Press FHM - January 2008 FHM – March 2008 Marie Claire - January 2008

The Betrayal and Loyalty in Macbeth and Kite Runner

â€Å"A boy who won’t stand up for himself becomes a man who can’t stand up to anything. † Baba says these words to Rahim Khan while he is talking about Amir at the end of Chapter 3, and the quotation reveals important traits in both Amir and Baba. With these words, Baba sums up one of Amir’s major character flaws—his cowardice—and Baba shows how much value he places in standing up for what is right. Baba is reluctant to praise Amir, largely because he feels Amir lacks the courage to even stand up for himself, leaving Amir constantly craving Baba’s approval.Amir’s desire for this approval as well as his cowardice later cause him to let Assef rape Hassan. The quotation also foreshadows the major test of Amir’s character that occurs when he must decide whether to return to Kabul to save Sohrab. As Amir searches for redemption, the question he struggles with is precisely what concerned Baba: does he have the courage and stre ngth to stand up for what is right? â€Å"I actually aspired to cowardice, because the alternative, the real reason I was running, was that Assef was right: Nothing was free in this world.Maybe Hassan was the price I had to pay, the lamb I had to slay, to win Baba. † When Amir says this, toward the end of Chapter 7, he has just watched Assef rape Hassan,and rather than intervene, he ran away. Amir says he aspired to cowardice because, in his estimation, what he did was worse than cowardice. If fear of being hurt by Assef were the main reason he ran, Amir suggests that at least would have been more justified. Instead, he allowed the rape to happen because he wanted the blue kite, which he thought would prove to Baba that he was a winner like him, earning him Baba’s love and approval.The price of the kite, as Amir says, was Hassan, and this is why Amir calls Hassan the lamb he had to slay. He draws a comparison between Hassan and the lamb sacrificed during the Muslim hol iday of Eid Al-Adha to commemorate Abraham’s near sacrifice of his son to God. In this context, Hassan was the sacrifice Amir had to make to get the kite and ultimately to gain Baba’s affection. â€Å"That was a long time ago, but it’s wrong what they say about the past, I’ve learned, about how you can bury it. Because the past claws its way out. Looking back now, I realize I have been peeking into that deserted alley for he last twenty-six years. † At the outset of Chapter 1, just as the book begins, Amir writes these words. With them, he hints at the central drama of the story and the reason he is telling it. To the reader, the quotation functions as a teaser. It piques the reader’s interest without revealing exactly what Amir is talking about, and from the time period Amir mentions, twenty-six years, the reader gets an idea of just how important this moment was. As the story unfolds, we realize that the deserted alley Amir refers to is wh ere Hassan was raped, and that this event has largely defined the course of Amir’s life since.This is what Amir means when he says that the past continues to claw its way out. Try as he might to bury it, he was unable to because his feelings of guilt kept arising. As a result, he figuratively continues peeking into the alley where Assef raped Hassan, literally meaning that he keeps going over the event in his mind. â€Å"There is a way to be good again. † (pg. 2) Rahim Khan said this to Amir to encourage him to help Hassan’s son escape Afghanistan. †And he got to decide what was black and what was white. You can’t love a person who lives that way without fearing him too.Maybe even hating him a little. † (pg 15) This is Amir’s assessment of his father. It was a look I had seen before. It was the look of the lamb. † (pg. 76) Here Amir describes the look on Hassan’s face as Assef and two others rape him. The look reminds Amir of a sacrifical lamb. I envied her. Her secret was out. Spoken. Dealt with. † (pg 165) Amir makes this comment to the reader after Soraya tells him the whole story of how she ran away with a man and shamed her family. He wishes he could tell what secrets he carries around, too. Baba had wrestled bears his whole life . . In the end, a bear had come that he couldn’t best. But even then, he had lost on his own terms. † (pg 174) Baba has died and Amir sums up his life with these words. The Search For Redemption Amir’s quest to redeem himself makes up the heart of the novel. Early on, Amir strives to redeem himself in Baba’s eyes, primarily because his mother died giving birth to him, and he feels responsible. To redeem himself to Baba, Amir thinks he must win the kite-tournament and bring Baba the losing kite, both of which are inciting incidents that set the rest of the novel in motion.The more substantial part of Amir’s search for redemption, ho wever, stems from his guilt regarding Hassan. That guilt drives the climactic events of the story, including Amir’s journey to Kabul to find Sohrab and his confrontation with Assef. The moral standard Amir must meet to earn his redemption is set early in the book, when Baba says that a boy who doesn’t stand up for himself becomes a man who can’t stand up to anything. As a boy, Amir fails to stand up for himself. As an adult, he can only redeem himself by proving he has the courage to stand up for what is right.The Love and Tension Between Fathers and Sons Amir has a very complex relationship with Baba, and as much as Amir loves Baba, he rarely feels Baba fully loves him back. Amir’s desire to win Baba’s love consequently motivates him not to stop Hassan’s rape. Baba has his own difficulty connecting with Amir. He feels guilty treating Amir well when he can’t acknowledge Hassan as his son. As a result, he is hard on Amir, and he can on ly show his love for Hassan indirectly, by bringing Hassan along when he takes Amir out, for instance, or paying for Hassan’s lip surgery.In contrast with this, the most loving relationship between father and son we see is that of Hassan and Sohrab. Hassan, however, is killed, and toward the end of the novel we watch Amir trying to become a substitute father to Sohrab. Their relationship experiences its own strains as Sohrab, who is recovering from the loss of his parents and the abuse he suffered, has trouble opening up to Amir. When we got to Kabul, I [Rahim Khan] discovered that Hassan had no intention of moving into the house. â€Å"But all these rooms are empty, Hassan jan. No one is going to live in them,† I said. But he would not.He said it was a matter of ihtiram, a matter of respect. He and Farzana moved their things into the hut in the backyard, where he was born. I pleaded for them to move into one of the guest bedrooms upstairs, but Hassan would hear nothin g of it. â€Å"What will Amir agha think? † he said to me. â€Å"What will he think when he comes back to Kabul after the war and finds that I have assumed his place in the house? † Then, in mourning for your father, Hassan wore black for the next forty days. (16. 24-25) You may be confused by the voice here. It's actually not Amir – Rahim Khan gets one chapter in the book.Rahim Khan recounts his trip to Hazarajat to find Hassan and bring him back to the house in Kabul. When Hassan does move back to the house with Rahim Khan, he refuses to live where Baba and Amir lived. Does Hassan's refusal suggest that Hassan is only Amir's servant and the two never achieved an equal friendship? (Side question: Does Hassan sense – on some unconscious level – Baba's true relationship to him? Is that why he mourns Baba for forty days? ) I felt like a man sliding down a steep cliff, clutching at shrubs and tangles of brambles and coming up empty-handed. The room wa s swooping up and down, swaying side to side. Did Hassan know? † I said through lips that didn't feel like my own. Rahim Khan closed his eyes. Shook his head. [†¦ ] â€Å"Please think, Amir Jan. It was a shameful situation. People would talk. All that a man had back then, all that he was, was his honor, his name, and if people talked†¦ We couldn't tell anyone, surely you can see that. † He reached for me, but I shed his hand. Headed for the door. [†¦ ] I opened the door and turned to him. â€Å"Why? What can you possibly say to me? I'm thirty-eight years old and I've just found out my whole life is one big fucking lie!What can you possibly say to make things better? Nothing. Not a goddamn thing! † (17. 57-63) Rahim Khan tells Amir about Baba's betrayal of him, Hassan, and Ali. Here's the story: Baba slept with Sanaubar, Ali's wife, and fathered Hassan. But Baba never told Amir or Hassan about it. We wonder if Rahim Khan's revelation makes life easi er or harder for Amir. On the one hand, Amir sees, for the first time, the similarities between himself and his father. Now he knows he wasn't the only one walking around with a ton of bricks (a. k. a. secret guilt). But does this really help Amir?Is it comforting at all to know his father made similar mistakes? Amir's betrayal of Hassan brings him closer to Baba in ways he couldn't have predicted. Although the two don't share the same secrets, they do share the secrecy of guilt. â€Å"You know,† Rahim Khan said, â€Å"one time, when you weren't around, your father and I were talking. And you know how he always worried about you in those days. I remember he said to me, ‘Rahim, a boy who won't stand up for himself becomes a man who can't stand up to anything. ‘ I wonder, is that what you've become? † (17. 4) Rahim Khan has just asked Amir to rescue Sohrab from Kabul. Amir is initially resistant, so Rahim Khan tries three times to convince Amir to undertake t he task. (The task is obviously a redemptive quest because there's no reason Amir has to rescue Sohrab. Rahim Khan tells Amir he has enough money to get Sohrab, so it seems like anyone could have performed this task. ) Anyway, Rahim Khan gives Amir three reasons why he should rescue Sohrab. One, because your father thought you couldn't stand up for anything and here's your chance to prove him wrong. Second, it's my dying wish that you rescue Sohrab.And third, Hassan was actually your half-brother, so you owe it to him. We think all these reasons add up and Amir agrees to rescue Sohrab. Of course, the third reason seals the deal, but they're all important and end up motivating Amir. How could he have lied to me all those years? To Hassan? He had sat me on his lap when I was little, looked me straight in the eyes, and said, There is only one sin. And that is theft†¦ When you tell a lie, you steal someone's right to the truth. Hadn't he said those words to me? And now, fifteen yea rs after I'd buried him, I was learning that Baba had been a thief.And a thief of the worst kind, because the things he'd stolen had been sacred: from me the right to know I had a brother, from Hassan his identity, and from Ali his honor. His nang. His namoos. (18. 5) This is a central moment in the novel because it revises our picture of Baba, and thus our picture of Amir. Amir's guilt, all these years, has partly resulted from Baba's very strict adherence to a personal code. Baba's set of principles include honor (nang), pride (namoos), and loyalty. Now Amir finds out the following: not only did Baba â€Å"steal† Ali's honor and pride, but he stole a sense of self from Hassan, and a brother from Amir.What are you supposed to do when you find out the single most important figure of authority and morality in your life strayed from his principles? That's right, go on a personal quest of redemption to rescue your half-nephew from a sadistic, Mein Kampf-toting member of the Tali ban. I unfolded the letter. It was written in Farsi. No dots were omitted, no crosses forgotten, no words blurred together – the handwriting was almost childlike in its neatness. (17. 7)| First, it's amazing that Hassan learns how to read and write as an adult. But even more amazing is the aura of innocence still surrounding Hassan.Hassan lives through a tragic attack at a young age. His best friend, Amir, betrays him. He and his father leave their home. War comes to Afghanistan. But through all this, Hassan holds onto something like innocence. Chapter 16 – 17 Going to Kabul becomes a test of Amir’s honor, loyalty, and manhood. Amir is clearly afraid to go. He knows the city is extremely dangerous, and in returning there he would risk everything he has, including his life and the welfare of his family. Kabul will also undoubtedly recall memories of Hassan and his past that Amir would rather not confront.Rahim Khan recognizes that the decision is a difficult one for Amir. To convince him, he brings up the conversation he once had with Baba, when Baba said he feared that Amir would not be able to stand up to anything as a man if he could not stand up for himself as a boy. Amir concedes that Baba may have been right. Then Rahim Khan reveals that Ali was not Hassan’s father, and implies that Hassan was, in fact, Baba’s child. Hassan and Amir, then, would be half-brothers, and Sohrab would be Amir’s nephew, obligating Amir further to find the boy. The dilemma brings together the tensions Amir has struggled with in the novel.By rescuing Sohrab, Amir can become the man that Baba always wanted him to be, and he can finally atone for the ways he failed Hassan as a friend. â€Å"Do you know what I will tell Daoud Khan the next time he comes to our house for dinner? † Assef said. â€Å"I’m going to have a little chat with him, man to man, mard to mard. Tell him what I told my mother. About Hitler. Now, there was a leader. A great leader. A man with vision. I’ll tell Daoud Khan to remember that if they had let Hitler finish what he had started, the world be a better place now. † (Hosseini 43) Assef claims that Hitler was his role model.He has a same point of view as Hitler has. He wants the country to be one race, one religion and one belief. This is also related to the holocaust in WWII. We all know that Hitler’s actions fund the worst actions in human society because he started the WWII. He was also racist against people who have different beliefs and race. Similarly, Assef copied Hitler and isolated the Hazaras from the rest of the country. This prove that his attitude toward the country and those Hazaras end him up with suffering the serious consequences. Assef and Hitler‘s actions are the worst actions in human. His blue eyes flicked to Hassan. Afghanistan is the land of Pashtuns. It always has been, always will be. We are the true Afghans, the pure Afghans, not this Flat-Nose here. His people pollute our homeland, our watan. They dirty our blood. † He made a sweeping, grandiose gesture with his hands. â€Å"Afghanistan for Pashtuns, I say. That’s my vision. † This is a significant because this quote does a good job in terms of portraying Assef’s attitude toward those Hazaras. Assef said this when he is harassing Hassan. We all know that Amir was put in a situation where he has to decide whether he has to stand up for himself or following the belief of Pashtun bully.Assef harassed Hassan and Amir for not following their beliefs and he eventually joined Taliban and killed tons of Hazaras. This harassment due to different religion lead to the worst action the Taliban has done and this lead to the disunity of the country. Assef slipped on the brass knuckles. Gave me an icy look. â€Å"You’re part of the problem, Amir. If idiots like you and your father didn’t take these people in, we’d be rid of them by now. They’d all just go rot in Hazarajat where they belong. You’re a disgrace to Afghanistan. †This quote indirectly tells us that Assef’s attitude will lead Afghanistan to downfall and his point of view will drive him forward to join the Taliban to kill those Hazaras. He thinks Pashtun who spend time with the people with a different religion are disgrace to Afghanistan. His point of view is the same as Hitlers. He think those Hazaras should be always oppressed and Afghanistan is the land only for Pashtun. This is an unfair way of differentiating people. Afghanistan will have the potential to become more united without Taliban’s prejudice and the attitudes toward people with different religion.

Adaptation Proposal The Death of Ivan Ilyich by Leo Tolstoy

Adaptation Proposal The Death of Ivan Ilyich by Leo Tolstoy The ‘death of Ivan Ilych’ is a novella that focuses on the impending death of Ivan Ilych. Ivan was a high court judge in Russia during the 19th century. Despite having a poor relationship with his wife, Ivan had a good life. Ivan fell and suffered minor injuries while he was decorating his new apartment.Advertising We will write a custom essay sample on Adaptation Proposal: â€Å"The Death of Ivan Ilyich† by Leo Tolstoy specifically for you for only $16.05 $11/page Learn More The injuries resulted in a terminal illness. The novella focuses on the imminent death of Ivan Illych. The adaptation of the novella would portray the life of Chan. Chan is a high school student in modern day China. Chan has a modest upbringing. His parents taught him the value of hard work. Consequently, Chan strives to excel in his studies. His hard work has paid off as he constantly has the highest grades in his class. One day, while Chan was playing basketball wi th his friends, he suffered minor injuries. Initially, he thought that the injuries were minor. However, the pains did not subside with time. This forced him to seek medical attention. In hospital, Chan was shocked when the doctor told him that he had a highly advanced cancer of the brain. The doctor told him that he had about 6 months to live. The devastating news threatened Chan’s dream of attaining a high school diploma. His final exams were five months after his initial diagnosis. However, Chan did not want to give up on his dream. He could not conceive the notion that three and half years of hard work would go to waste. Therefore, he immersed himself in his studies. This is despite the fact that he knew that he may die before sitting for his final exams. Chan died soon after finishing his exams. He attained a very good score. The teachers and students honored him post-humorously.  The adaptation will target people of all ages. The story in the adaption can relate to pe ople of all ages. It is the story of despair, hard work, and eventual triumph. People of all ages may face the problems that Chan faced. Among different people, the ‘cancer diagnosis’ may be bankruptcy, loss of a loved one, or loss of a job. The story shows that determination and hard work enables people to overcome their problems. This is despite the magnitude of the problems.  The adaptation will strive to show that people should not give up despite the problems that they may face. People should always chase their dreams at all costs. Chan was an academically gifted student. However, he did not lose hope due to the cancer diagnosis. He strived to attain his dream of graduating from high school.Advertising Looking for essay on literature languages? Let's see if we can help you! Get your first paper with 15% OFF Learn More Eventually, he triumphed. He attained a very good grade.  Adaptation of the movie will face several challenges. One of t he major challenges is the ability to determine the most appropriate length of a certain scene. The length of scenes portray the focus of a movie. In the novella, the author focuses on the death of Ivan Illych. Therefore, adaptation would focus on the imminent death of Chan. However, it would be difficult to determine the most appropriate length of various scenes. In addition, it is difficult to find characters who would be able relay the message in the movie effectively.  The characters of the movie would help in tackling the above problems. Therefore, it is vital to choose highly talented characters who would be able translate the aura of the book to the movie. The movie will show how determination and hard work lead to eventual triumph. This is the main idea in the novella. In both the novella and the adaptation, the characters triumph.  The movie will use a deep focus. Deep focus will enable the movie to provide a clear and sharp image of a wide area. This will enable the mo vie to capture Chan’s environment more effectively. In addition, it would help in portraying factors that affect people who are in Chan’s generation. To achieve this, the movie will use a large amount of light. The aperture of the camera will also help in achieving deep focus. The movie will use a camera with a small aperture. Chan’s death is the most important scene in the movie. The movie begins with Chan’s dying breaths. He will be in his bedroom surrounded by his grief-stricken family and friends. The scene shows the sense of relief in Chan’s eyes and the sorrow in his family’s eyes. The sense of relief in the face of imminent death helps in raising questions among the viewers. Viewers expect people who face imminent death to have horror in their eyes. The movie provides flashbacks that show how Chan got to his current predicament. The flashbacks also show Chan’s relationship with his family and friends. In addition, the flashback s help in explaining why Chan did not face death with horror in his eyes. Despite having a short life, he had attained his dream of graduating from high school. Therefore, this scene shows characters that are central to the movie.

Intransitive Verbs Definition and Examples

Intransitive Verbs Definition and Examples In  English grammar, an intransitive verb is a  verb (such as laugh) that does not take a direct object. Contrast with a transitive verb. Many verbs have both a transitive and an intransitive function, depending on how they are used. The verb ​write, for instance, sometimes takes a direct object (Shyla writes an essay every week) and sometimes does not (Shyla writes well). Examples and Observations My little mother . . . saw me and fainted.(Maya Angelou, Mom Me Mom. Random House, 2013)Fern had not arrived for her usual visit.(E.B. White, Charlottes Web. Harper, 1952)It rains, the leaves tremble.(Quoted by Rabindranath Tagore in The Religion of Man, 1930)We must have the courage to be patient. . . . If you fell down yesterday, stand up to-day.(H.G. Wells, The Anatomy of Frustration, 1936)Overhead the swallows of Sarlat swooped and dove around the medieval houses.(Fenton Johnson, Geography of the Heart. Washington Square, 1996)Sometimes imagination pounces; mostly it sleeps soundly in the corner, purring.(Attributed to Leslie Grimutter)My heart aches, and a drowsy numbness painsMy sense, as though of hemlock I had drunk.(John Keats, Ode to a Nightingale)I cut down trees,I skip and jump,I like to press wild flowers.(Terry Jones, Michael Palin, and Fred Tomlinson, The Lumberjack Song. Monty Pythons Flying Circus, 1969)The woman with the short, upcurling hair slept in a twisted si deways heap.(Martha Gelhorn, Miami-New York. The Atlantic Monthly, 1953) The Difference Between Intransitive and Transitive Verbs Most people already know something about verb constructions in the form of a dim memory of the distinction between intransitive and transitive verbs. Intransitive verbs like snore appear without a direct object, as in Max snored; it sounds odd to say Max snored a racket. Transitive verbs like sprain require a direct object, as in Shirley sprained her ankle; it sounds odd to say Shirley sprained. (Stephen Pinker, The Stuff of Thought. Viking, 2007) Intransitive Complementation Some verbs are complete in themselves and do not require any further elements to make their meaning complete: although there may be further elements in the sentence, these are not essential. This is called intransitive complementation. It involves verbs such as: appear, arrive, begin, break, come, cough, decrease, die, disappear, drown, fall, go, happen, increase, laugh, lie (tell an untruth), matter, rain, rise, sneeze, snow, stop, swim, wait, work. (Ronald Carter and Michael McCarthy, Cambridge Grammar of English. Cambridge University Press, 2006) The Intransitive Use of Be Intransitive verbs are verbs that do not take an object or subject attribute in the sentence. Also note that the verb be, when followed by an adverbial expressing place or time, is used as an intransitive verb.(Marjolyn Verspoor and Kim Sauter, English Sentence Analysis. John Benjamins, 2000) He is running.He is reading.He is turning around.He is in London at the moment.

Shouldice Hospital Case Essays

Shouldice Hospital Case Essays Shouldice Hospital Case Paper Shouldice Hospital Case Paper 1. ) How well is the hospital currently utilizing its bed? 90 beds x 7 days/ week = 630 beds available in a week 30 patients x 3 days x 5 days per week = 450 beds utilized 450 beds utilized / 630 availble beds = 71. 43% The hospital is currently utilizing 71. 43% of their beds, this is actually an ideal operating point. To increase its rate of utilization might decrease the service quality. 2. ) Develop a similar table to show the effects of adding operations on Saturday. (Assume that 30 operations would still be performed each day. ) Check-in DayMondayTuesdayWednesdayThursdayFridaySaturdaySunday Monday303030. Tuesday303030 Wednesday303030 Thursday303030 Friday303030 Saturday Sunday303030 Total60909090906060 How would this affect the utilization of the bed capacity? Is this capacity sufficient for the additonal patients? 90 beds x 7 days/ week = 630 beds available in a week 30 patients x 3 days x 6 days per week = 540 beds utilized 540 beds utilized / 630 beds available = 85. 71% Adding operations on Saturday will improved the utilization rate of beds from 71. 43% to 85. 71%. It is still sufficient; however, we might risk the service quality. 3. ) Now look at the effect of increasing the number of beds by 50%. How many operations could the hospital perform per day before running out of bed capacity? (Assume operations are performed five days per week, with the same number performed on each day). 90 beds x 1. 50 = 135 beds 135 beds x 7 days = 945 beds available in a week 945 beds / 3 days x 5 days in a week = 63 operations per day The hospital could perform a maximum of 63 operations per day if the beds are increase by 50%. How well would the new resources be utilized relative to the current operation? 30 patients x 3 days x 5 days per week = 450 beds utilized 135 beds x 7 days = 945 beds available in a week 450 beds utilized / 945 beds available = 47. 62% With the current operation, the utilization rate would only be 47. 62% if the beds would be increased by 50%. If we would add additional beds, we also need to accept more patients to fully utilize the investment. Could the hospital really perform this many operations? Why? (Hint: Look at the capacity of the 12 surgeons and the five operating rooms. ) Operating room maximum capacity: 8 operations (7:30- 4:00) (one operation per hour) x 5 operating rooms = 40 operations 12 surgeons x 4 operations per surgeon = 48 operations 7 assitant surgeons x 4 operations per surgeon = 28 operations. The case states that surgeons operate on 4 patients per. If surgeons means all the full time surgeons only, we have a maximum of 40 possible operations; thus the 30 operations per day is feasible. However, if we would include the part-time surgeons as surgeons that operates 4 patients per day, only 28 operations is feasible. 4. ) Although financial data are sketchy, an estimate from a construction company indicates that adding bed capacity would cost about $100,000 per bed. In addition, the rate charged for the hernia surgery varies between about $900 and $2,000, with an average rate of $1,300 per operation. Due to all uncertainties in government health care legislation, Shouldice would like to justify an expansion within a five-year time period. Option 1 Add 50% more beds Investment cost in adding 50% more beds : 45 beds x $100,000 = $4,500,000 Revenue: Maximum of 40 operations per days (maximum capacity for 5 operating rooms) x 5 days per week x 52 weeks per year = maximum 10,400 operations per year 10,400 operations x $1,300 = $13,520,000 Surgeon cost: (Assuming $600 for the full-time surgeon, payment for assistant surgeon is not given /included. ) 10,400 operations x $600 = $ 6,240,000 Maximum Annual Profit = $7,280,000 For five years = $36,400,000 Five years profit less the 45 beds investment = $31,900,000 Option 2 Add 1 more operating day (Saturday) Revenue: Maximum of 40 operations per days (maximum capacity for 5 operating rooms) x 6 days per week x 52 weeks per year = maximum 12,480 operations per year 12,480 operations x $1,300 = $16,224,000. Surgeon cost: (Assuming $600 for the full-time surgeon, payment for assistant surgeon is not given /included. ) 12,480 operations x $600 = $ 7,488,000 Annual Profit = $8,736,000 Five years profit = $43,680,000 Recommendation: With 90 beds and the current operation, the hospital is doing well. Their existing system and reputation have already set them apart as a market leader and has proven to be a profitable setup. However, there is still an unmet demand. Option 1 to add 50% more beds may not be beneficial if we dont also increase operation. Increasing the number of bed by 50% would not be advisable unless they would add more surgeons and operating rooms because the existing operating rooms capacity and number of surgeons could not fill an addition of 45 beds. They would be operating the surgery rooms at over capacity. Option 2 that involves adding one more day of operation is also valid as it would utilize resource capacity. However, adding a Saturday can also have a negative impact on the work force that drive down the service quality that gives the hospital a competitive advantage. This could be offset by hiring addition staff and consequently adding operating rooms. Adding more surgeons only and thinking they could extend operating hours beyond 4:00pm to fully utilized operating rooms is not a good option as this may disturb the scheduled dinner at 6:00pm. This get-together by patients is a major factor that contributes to the hospitals success. Between the two options given, option 2 to add one more operating day is more profitable. I would recommend combining the two options plus hiring more staffs and adding more operating rooms. However, due to limited information given by the case. We cant compute if this option is indeed more profitable than the rest.

Written Assignment # 3 Example | Topics and Well Written Essays - 1000 words

Written # 3 - Assignment Example The sectors are constructed with grooves and tiles, of which were symbolic of their faith. The nave being the main body of the church provided the central point to the high alter which was developed out of the apse. This architectural design resulted in the development of the Gothic Christian abbey, Romanesque, and cathedral basilica. The Abbey church of Saint- Denis is regarded as the first known Gothic structure in which Christians were able to worship. While the Hagia Sophia was a former orthodox basilica church and later became an imperial mosque. Synagogue is a derivative Hebrew word which means house of gathering. It is a housing for gathered prayer and discussions (Soltes). The five books of Moses are practiced in Judaism, the Torah, and the Jewish Bible (Soltes). They pray while facing Jerusalem and the synagogue structure is oriented to this. In the religion of Judaism, god is nonfigurative, and yet this notion is false because the district synagogues have displayed artistry. For instance, the Dura-Eurpus synagogue, one will find the Torah niche. The division of these designs provides a candelabrum of seven branches, the Menorah, a continuous Jewish art emblem. The number seven symbolizes the perfection and completion and represents the commandment of keeping the seventh day holy as stated in the Torah (Soltes). Also seen is the continuous narrative, of a chronological storyline of the life of Moses (239 A.D).The whole notion of a continuous narration is to do with the visual belief of how to exemplify the relationship b etween God and humanity (Soltes). Christians worship in churches, while Jews worship in synagogues, as the meeting point between sacred as well as profane, and between profanes and sacer. Within a synagogue, it is easy to find the western wall as it normally has a torah niche, which orients those in prayer towards Jerusalem. Architecture of the medieval Jewish synagogue differed from place to

See requirement Essay Example | Topics and Well Written Essays - 1250 words

See requirement - Essay Example e 1970s and 1980s, whose advocates support widespread reductions in government spending, free trade and economic liberalization in order to improve the role of the single sector in the economy. It originates from the principles of neoclassical economics. The policies of neoliberalism help to establish a lenient atmosphere for economic development. The anti-politics machine by James Ferguson presents a Foucauldian critique of the development apparatus that the development dialogue produces an illusion of a country that is less developed, how the disjunction of fantasy causes the development plan to fail at its stated objectives, and why the development apparatus has the consistent effect of strengthening and expanding bureaucratic state power. It is adapted from Ferguson’s 1985 dissertation. It examines the reasons for the collapse of Thaba-Tseka range management/livestock development project to establish commercial cattle industry in Lesotho. According to Robertson (1984), development equipment is a practical tool that solves universal problems. It originates from the action of nation-states attempt to establish ideal worlds and development agencies are left with the mandates to implement these unrealistic projects. Scholar’s role in this apparatus is to ensure that the ideal worlds pursued by states are steady with the knowledge of the work of real societies so that development planning can locate itself goals capable of being achieved. Talking too much of the failure of Thaba-Tseka project would be a mistake since most of the rural development projects in Lesotho had faced the same problems. While declaring result of his experience with the project and admitting that the project had its share of frustrations, one of the original planners of the Thaba-Tseka project argues that he would never again be involved in any field management project. Talking to the author, he indicates that of all the development projects launched in Lesotho, only Thaba-Tseka had

How Multi-sensory Teaching Materials helping students with Dyslexia Essay

How Multi-sensory Teaching Materials helping students with Dyslexia - Essay Example Knowing how each of these components affect the other makes the school teachers and school administrators have a better idea on how they can improve the overall learning experience of students with learning disability. A case-based investigation was conducted to test the difference between the use of pure visual and hearing sensory with the use of multisensory teaching materials which does not only stimulate the students’ visual and hearing sensory but also their kinaesthetic (motor memory) and tactile (hands) sensory. The research findings revealed that the use of multisensory teaching materials is better since students with dyslexia can have visual dysfunction, hearing impairment or both. This study also provided some ways on how to apply a whole school approach when implementing the use of multisensory teaching materials in the local schools. Defined by the National Institutes of Neurological Disorders and Stroke, dyslexia is â€Å"a brained-based type of learning disability that specifically impairs a person’s ability to read† (NINDS, 2010). Even though the level of dyslexia varies from one person to another, it is common for students with dyslexia to have problems with reading, writing, and spelling out words. With a gender ratio of 3.29 boys to 1 girl, Cantonese-speaking Chinese children in Hong Kong between the age brackets of 6 to 10-1/2 years old were found to have an incidence rate of 0.66% dyslexia cases (Chan et al., 2008). Despite the high incidence rate of dyslexia among the Cantonese-speaking Chinese children in Hong Kong, there are still a lot of middle and high school teachers who are inadequately prepared to teach students whose academic reading and writing skills are below the average level (Strickland & Alvermann, 2004, pp. 1 – 13). Modifying the teaching methods and educational environment are necessary to enhance the

Computer games Essay Example | Topics and Well Written Essays - 750 words

Computer games - Essay Example If the vigorous physical sports and the wild spirit characterized the children of previous century, I believe the trademark of today’s youth is computer games. According to Diane Carr â€Å"computer games have existed in some form for almost half a century and have been a mass-market commercial phenomenon for more than twenty five years. They are a regular part of life for millions of people†. Internet and computer games have turned out to be an entrenched aspect of the daily lives of many people. The use of computers has gone further than just work and is at present a main source of enjoyment and entertainment. For the majority of the individuals, gaming at computer is incorporated into their daily lives in a reasonably healthy way. Whereas for others, time used up on the computer games fails to meet equilibrium, and has succeeded to replace work, education, family, and even friends. A massive Multiplayer online game (MMOGs) is mainly a very spectacular example of the fame and extension of computer games not simply between the youth but with gamers of all age. Distinguished because of their unrelenting implicit world, their complic ated narrative situations, surroundings and iconography, their frequently captivating aesthetics and their level, their main prominent characteristic, debatably are the manners in which they operate. As modern media plus digital civilization obtains a progressively more vital position in the lives of young people’s, computer games happen to characterize the manners in which contemporary characteristics, prospects and knowledge regarding the world may be formed and manipulated by their commitment with the world of online gaming through computers. The basic disadvantages of computer games on the extensive gamers are that similar to other forms of addictions, the users turn out to be lost in the world of gaming, tell untruths about the time they spend playing it, elude themselves from other things in life only to

Growth and Expansion of the Nazi Party 1933 - 1934 Essay

Growth and Expansion of the Nazi Party 1933 - 1934 - Essay Example This research tells that on November 9, 1918, just two days before the end of World War I, the German Emperor, William II abdicated and signed the armistice that ended the war. This was followed by major reparation payment demands and other reforms that caused massive hardships for Germany in the interwar period. Elections were held in January 1919 which elected a national assembly that was to draft a new constitution. The Weimar constitution gave way to much more liberal methods of governance as opposed to the authoritarianism and militarism of the previous regime and government. The constitution also gave way to the formation of two houses of parliament. This included the lower house, the Reichstag which was to be constituted by elected parliamentarians chosen by the German people through a universal adult suffrage. The model of the constitution was such that small parties were guaranteed seats in the parliament and it was virtually impossible for any single party to control the Re ichstag. This created cracks in the constitutional system of Germany which gave rise to the Nazi party and ultimately, the rise of Hitler as the supreme authority of Germany. The Weimar Republic’s constitution made it imperative for the President to appoint the Chancellor and the Reichstag had the power to interrogate the chancellor candidate and could pass a vote of no confidence in such a candidate. The President could also dissolve the Reichstag in emergency situations through Article 48. In 1930, there had been numerous situations where the German President, Paul von Hindenburg had bypassed the Reichstag in making numerous decisions. This set a precedent in which the German parliament was seen as a weak body that did not have its own will or own position in matters and situations. This created cracks that Hitler could exploit in order to take up a position in the government. After winning the most seats in 1932, Hitler had won the election and was in line to become chance llor in January 1933. Paul von Hindenburg, the German President moved to dissolve parliament and asked for new elections. This is because Hindenburg did not like the ideologies of Hitler. He, therefore, dissolved the Reichstag and asked for fresh elections.

Computer games Essay Example | Topics and Well Written Essays - 750 words

Computer games - Essay Example If the vigorous physical sports and the wild spirit characterized the children of previous century, I believe the trademark of today’s youth is computer games. According to Diane Carr â€Å"computer games have existed in some form for almost half a century and have been a mass-market commercial phenomenon for more than twenty five years. They are a regular part of life for millions of people†. Internet and computer games have turned out to be an entrenched aspect of the daily lives of many people. The use of computers has gone further than just work and is at present a main source of enjoyment and entertainment. For the majority of the individuals, gaming at computer is incorporated into their daily lives in a reasonably healthy way. Whereas for others, time used up on the computer games fails to meet equilibrium, and has succeeded to replace work, education, family, and even friends. A massive Multiplayer online game (MMOGs) is mainly a very spectacular example of the fame and extension of computer games not simply between the youth but with gamers of all age. Distinguished because of their unrelenting implicit world, their complic ated narrative situations, surroundings and iconography, their frequently captivating aesthetics and their level, their main prominent characteristic, debatably are the manners in which they operate. As modern media plus digital civilization obtains a progressively more vital position in the lives of young people’s, computer games happen to characterize the manners in which contemporary characteristics, prospects and knowledge regarding the world may be formed and manipulated by their commitment with the world of online gaming through computers. The basic disadvantages of computer games on the extensive gamers are that similar to other forms of addictions, the users turn out to be lost in the world of gaming, tell untruths about the time they spend playing it, elude themselves from other things in life only to

Managing Schools Corporate Image - a Case Study in University Essay

Managing Schools Corporate Image - a Case Study in University - Essay Example Just as any other corporations present in the community, pedagogical institutions are not exempted from this common situation in the community. It is necessary for educational institutions to project a good image and identity towards the community since they are considered responsible in shaping the future of every nation. As simple as these two ideas may seem yet in reality, this is one of the most difficult and the most complex challenges that a business may face that concerns management these days. In order to address this challenge, every organization must understand and recognize the importance of corporate image and identity. (http://www.lippincottmercer.com/insights/a_roberts03.shtml, para 4) In order to make sure that the company is developing the reputation it seeks from the community, the need for perfectly aligning these two elements - corporate image and corporate identity, is held necessary furthermore considered to be the only way of attaining such expectations. (http://www.lippincottmercer.com/insights/a_roberts03.shtml, para 2 & 5) "Identity goes to the heart of how a company creates value in the marketplace and in the financial markets. In a nutshell, that is the very essence of image management". This key element in building the reputation of the organization includes the organization's purpose, its vision, its strategy and its business objectives. " (http://www.lippincottmercer.com/insights/a_roberts03.shtml, para 2, 5 & 6) As a whole, corporate identity consists of all its products and services, as well as how its people behave that is projected through the shared values of the organization and its employees. Corporate identity digs deeper as to the process and the ways in which the company creates its own value in the community where it markets its products and services. (http://www.lippincottmercer.com/insights/a_roberts03.shtml, para 2, 5 & 6) On the other hand, corporate image has to do something with the people who had availed of the corporation's products and services, their impressions and associations towards the corporation as perceived through their experiences with the company. Generally, these impressions and association that the consumers have developed within themselves can however be controlled by the corporation. Everything that the consumers have to go through is capable of being controlled by the corporation to a greater or lesser degree. This "may include the tone and manner of its employees, its pricing structure, the quality of its customer service, the publicity it receives from the media, its social responsiveness and its activities in the community". (http://www.lippincottmercer.com/insights/a_roberts03.shtml, para 7) It is and has been conceptualized largely in terms of the visual aspect it projects to the people. In business management studies, they also suggest that image is determined mostly by the organization and is presented to the employees in both verbal and visual form. (qtd in Moffit & Williams, 1997) Managing effectively the corporate image and identity is considered as the only way of building the desired reputation of the corporation towards its target consumers. (http://www.lippincottmercer.com/insights/a_roberts03.shtml, para 7) Hong Kong Institute of Education (HKIEd) - A Case Study Pedagogical institutions, unlike any other corporations, have a more challenging management strategy

TESOL Thesis Statement Essay Example for Free

TESOL Thesis Statement Essay China has arisen in all perspectives of the twenty-first century. Parents in China play crucial roles of children learning and they are now more concern about the English ability their children have enhanced which means teacher must pay greater attention to the communication between parents and teacher and the challenge it brings. Thesis Closed policy The closed policy has created difficulties, for Chinese students in methods of learning and in connecting with foreign cultures. Further, students in China are hard to combine the concepts and cultures they have learned to the reality. For example, they will not be able to surf the internet freely and watch the worldwide TV News. (Jian-Hua Xu 2009) It means they do not have chance to explore themselves to different cultures and learning environment. Self-cultivation China technology and Economic has fast developed in the past ten years. Their living standards and environments have improved quickly. However, the attainments in self-cultivation of people do not process that fast. It needs certain amount of time for people to digest and evolve. (Yan-Hua Liu 2009)These situations caused the problem that people in China are not familiar to communicate with people outside the country and enhance new cultures and learning styles. According to the reading materials, this is how intercultural communication takes place. (Carter and Nunan 2001) This will create a conflict between teacher and parents that learning English is not only a school subject or language; it is more like a process of meeting new cultures and enlarging  perspective. Parents also need to be educated to respect and enhance the culture differences. Historical perspective From the historical perspective, the great Chinese thinker and social philosopher Confucius has a great impact on student’s learning habit and influence the way of Chinese thinking. There are a lot of great ideas he had brought up. However, he had brought up one concept that people should not make mistake over three times on the similar subject. Even though his main idea is to share the concept of avoiding make mistakes on the same situation. It is deeply rooted in people’ mind of China which caused Chinese students are very afraid to make mistake in class, even to speak up. (Te-Sheng Ye2011) This situation puts ESL teacher in an awkward position. Students do not speak up in class; it is hard for teacher to assess how much do the students have enhanced in the language and how to adjust the lesson. Therefore, it is important for ESL teacher to communicate with parents about the way of learning English should be bolder and guide their children to learn from asking questions and learn from mistakes. Educational system The Educational system in China is really intense. There are too many people but only a few of them will be able to receive higher and better education. The few famous schools become really hard to get into and the standards become more and more strict. The educational policy makes both students and parents under tremendous pressure and force the competition between students become furious. Parents in China become very aggressive, they are afraid that their children will lose to the others. So, they cram their children with endless lessons after school which blots out the interest and motivation of learning to their children. Learning English is not interesting for Chinese kids, within grade three, they will be able to analyze the grammar error and sentence structures. Their aim to learn English is not communicate, is to score high marks in the non-stop examinations in order to get in good school. It is crucial for ESL teacher to guide those parents to think about learning English is not only to cater with the examinations but to enhance another language. And, to get good scores and get in a good school are just an added value when those children master the language well. Conclusion Learning English is not only between children and the teacher, it needs parents to get involved. The attitudes of parents are matter to the learning efficiency of the children. Teaching English in China is not easy, parts from the perspectives of closed policy, history and educational system, the most important part is to have affective communication with parents. Unless the communications between children, parents and teacher attain balance, the learning efficiency and the added in value will benefit the children the most. It is important for teacher to guide parents to know how to motivate and access in their children’s learning. The right way to educate parents is also a crucial issue to concern. Teacher should cultivate parents instead of seeing English as a school subject, it should be value more as the process will also teach students to experience and explore the world.

Tourism in 21st Century

Tourism in 21st Century Tourism in the face of 21st centurys challenges. 1. Introduction It is difficult to pin-point in a short publication all the problems which will determine the direction of tourisms development in the twenty-first century. This difficulty results from dynamic transformations which are in our modern civilisation. Twenty years ago in his book entitled „The Third Wave†, A. Toffler wrote that humanity will stand in the face of new challenges, and it appears that these processes are in the future. According to the author the title „The Third Wave†, like the previous two indicate, „will squeeze out previous cultures and civilisations bringing its morals into effect, which was inconceivable for people who had been born earlier†1. The speed of our everyday life was considerably slower, as the first wave, the agricultural revolution, needed one thousand years to run its course. The Industrial revolution, or the second wave, needed only three hundred years from the beginning to the end. However, these prior transformations are incomparable to the speed and progress of our modern civilisation. This third wave has been dubbed the technological revolution and is now in process. Some of the more visible processes in our modern life include; the quick development of the technology, the revolution in genetics, the conquest of outerspace, the rapid development of cities, and the changes in our jobs and lifestyles. With this information we can state that A. Toffler was correct in saying „The third wave will burst into history within a few decades time. Thus we will feel the effects of the third wave in our lifetime†2. Tofflers vision of radical changes in economics accompanied by worldviews of new â€Å"liberal opportunities† will create the disintegration of the industrial society. Traditional industries will be replaced with new industries based on modern technology, causing transformation between the relationships of our home and work place, working time and free time, and prosperity ve rsus poverty. The meaning of the natural environment will become more important as the world will be seeking new values resulting in changes of cultures and ideologies. Lifestyles and family functions will change, taking on new meaning with concepts such as science, careers, and unemployment. However, the question remains, what impact will these new changes have on tourism? Will tourism use these opportunities, or will it be an enclave in which we can rest from civilisation? Tourism is a dynamic discipline and is affected by these processes previously discussed. The analysis of trends in the modern tourist market show there are many changes suggesting that tourism in the future will differ from present day affairs. The complexity of tourism will bring about many difficulties throughout its development. J. Krippendorf stated, „ it is possible that tourism, an antidote for the industrial world, has become an industry and predacious devourer of the environment†3. The more difficult challenge of the twenty-first century will be the protection of the environment. Fortunately the tourism industry has begun using modern technology in the fields of computer science, communications, and the building of transportation to preserve the environment. The development of tourism is also known to be an asset to social economics, however, there tends to be strong speculations to the overall benefits in this aspect. Toffler A., The Third Wave, Bantam , New York 1981. Toffler A., Trzecia fala [Tlumaczenie E. Woydyllo], Panstwowy Instytut Wydawniczy, Warszawa 1997, p. 44. Ibidem. 2. The Conditions and Prognosis in the Development of Tourism at the Beginning of the 21st Century. Consider the further of tourism and the challenges it will face at the beginning of the twenty-first century. The prognosis is very optimistic as suggested in publicised rapport4. The rapport talks about quick development and states that during the next twenty years tourism will be one of the fasts growing departments in the worlds economy. However, tourism is far from the end of its development, as for now it consists of a small percentage of the worlds citizens. The main hazards in development are problems with the political situation in the world, especially conflicts within the Balkans, the instability of the Arab world, and the disorganisation between authorities and conflict in the former territory of the Soviet Empire. Slightly less hazardous factors deal with economics such as recession and the increase of gas prices. Nevertheless the outlook on tourist development remains optimistic5. The quantitative development of tourism is accompanied by multi-aspects including qualitati ve and structural transformations. The recent geopolitical changes made in different regions of the world has had a great influence on the scale and structure of tourism. The downfall of communism and democratisation of societies in former socialist countries are events which have an impact on modern tourism, and other parts of the world have witnessed similar processes within their societies. The development of international tourism will take on new dynamic and important changes in spatial structures. Generally speaking an increase in share of the tourist structure shows no connection with an increase in share of the profit structure. There is no guarantee of an even distribution in the benefits of tourism. A good example is Africa, which last years shares in total scale of tourist arrivals increased while the total scale of shares in receipts from tourism rapidly decreased. The forecasts about the tourism development are made by using econometric models. So, very important to remember is that a basic variable is time. Therefore, forecasting quick develop of tourism, on a base of fast develop of countries like in nineties is risky. A lot of these countries achieved so-called market maturity. The best opportunities for development of tourism are in areas (e.g. China) where its develop is depended on stabilised political situation, what is very far in the future. We cannot forget about that organisations (e.g.WTO) which make forecasts are not impartial. They have got a good interest in forecasting of increasing tendencies. Some interesting changes in the quality of the tourist market are connected with the supply and demand. These aspects of needs, motivations, and demands lead to new directions in tourist firms. A quick tempo of bringing modern technologies into tourism may herald a real revolution in the organisation of the tourist system. These examples show that tourism, like all repeats of civilisation, odder-go changes and the question remains; what tasks will tourism face in the beginning of the new century? There are many factors which will shape the future of the tourist market and it should be noted that some are out of the control of the market. In an attempt to answer some of these questions there must be an analysis of the trends involved with tourism. Some of the more important conditions in the development of the tourist system with the influence of some components are presented in the figure 1. Figure 1. Forces of change in the tourist system. Source: Cooper Ch., Fletscher J., Gilbert D., Wanhill., Tourism Principles Practice, Pitman Piblishing, Surrey 1993, p. 266. The diagram presents two basic groups of factors which will decide about tourism in the twenty-first century. The first group are exterior factors called megatrends. The second group are interior factors connected with the tourist market. Because of the limited frames in this publication the developing megatrends are on table one, while the factors from the second group are in the complex tables. For more convenient analysis they are split into two groups, one concerned with the demand and one the supply. Tables two and three respectively. Krippendorf J., Nieskazona przyroda jako podstawa istnienia turystyki, in: Problemy Turystyki Nr 2/4, Instytut Turystyki, Warszawa 1986, p. 89 and Krippendorf J., The Holiday Makers Understending the Impact of Leisure and Travel, Heinemann Publishing Ltd, Oxford 1987. For example: Travel and Tourisms Economic Perspective A Special Report from The World Travel Tourism Council, WTTC 1995;Tourism 2020 Vision. A New Forecast from the World Tourism Organization. Execxutive Summary, WTO, Madrid 1998;Future Trends in Tourism Executive Summary. Presentation Handout by Karl Obermair, AIT, Stockholm, June 1998. 3. Megatrend Influences on the Tourist Market. The end of the twentieth century was a time of great transformation in all fields of life. There were many fast paced changes throughout social conditions, the economy, and technology, which brought about many transitions within tourism. The constant tendencies to observe and gain knowledge about the markets basic condition are needed to succeed with each activity and the trends within tourism can change quickly. The ability to forecast and stimulate these developmental processes is the key to making the correct decisions for the future. The fluxuation and competition within the tourist market not only requires constant observation and the ability to anticipate change, but also being able to react to the new trend before it becomes the norm. This shows the importance of knowledge in the action of these megatrends, which can be classified into six basic groups; demographics, politics, social and cultural, economics, technology, and ecology. In each of these groups there are positive factors, which will either stimulate or deter the development of tourism, each with variability in strength and effect. These constituents will decide about the dynamics and expansion of tourism with the difficulty being verification. These megatrends, especially demographics, social, cultural, ecology, and technology hold such a strong influence on the maturation of tourism that such events as a political crisis or economic recession (in some regions) would be unable to hinder such progress. Demographic factors, especially: age of societies; tendencies to set up home late; a smaller number of households; a dominant model of family 2+1; increasing number of lonely people; increasing number of childless couples; increasing number of working women. Political factors, especially: changes in Central-West Europe; integration of the European Union; liberalisation of international migrations; convenience passports, foreign currency; unstable political situation in many regions of the world; international terrorism; increased importance of safe travel Social cultural factors, especially: shortened time of working, more free time and longer vacations; increase of time for additional work; earlier retirements; increasing number of two-income households; which were thought of as a healthy life; a family crisis; conflicts between identity and modernisation, especially in developing countries a radical demands and increases of importance of ethnic movement etc. Economical factors, especially: continuation of moderate economical increase in the world scale; a bigger disproportion between rich and poor countries; a bigger financial crisis in a number of countries (especially, among â€Å"economical tigers in South Asia and Pacific); a stable price of petroleum; liberalisation and development of an international trade; capital concentration in worlds economy; globalisation of economical activity; Technological factors, especially: automation and computerisation; developing of telecommunication developing of computing systems; developing of transport and infrastructure (airports, motorways); Ecological factors, especially: smaller environmental resources a greater ecological awareness in society; governments concern with environment; conflicts causes by developing of a big agglomerations ( in developing and use of modern technologies in everyday life (household articles, sport, tourist equipment); developing of soft technologies; developed countries ); development of the ecological movement international collaboration in field of natural and cultural environment protection; 4. The Main Trends in Tourist Demands There are many interesting publications about change within the field of tourist demands and many studies, which analyse the direction of these changes in development, have been publicised recently. The majorities are unanimous regarding the expansion and direction on the transformations of demands, so much so that there is even an accepted concept known as â€Å"Hard and Soft Tourism†. It is based on the observational changes within the sphere of former and actual clients in travel agencies and set the standard characteristics of two opposite kinds of tourism: the traditional tourist and the modern tourist. These are presented in table 2. Table .2. Tourist demand changes. Conception of â€Å"Hard Soft Tourism. Hard Tourism. Characteristic of so far tourism† Soft Tourism Characteristic of future tourism† Package tours; Individual travelling ; A lot of time, short-term residences; A lot of time, long-term residences Model of one big travel during holidays; Model of two shorter travels during a year Everything organised earlier from a to z (sights, a route, program etc.); Program decisions made individually and spontaneously; Comfort and passivity; An activity and effort; Expectation of number of travels and attractions; Expectation of new experiences and higher quality; Sense of superiority, demonstration effect; Respect and relationship with hostess; Lack of knowledge about attractions, culture and tradition in visiting areas; Knowledge about countries we want to visit; Imported life style and behaviour; Lifestyle following to an example of local population Purchases; Gifts Noise; Silence; Freely available souvenirs (e.g. a mass production of Eiffel Tower figurines; Individual souvenirs (e.g. photo and picture took individually, private video film) Lack of interest in language of visiting country; Studying local language (at least a few words); Fast transport and frequent moves; Less importance of moving speed; Curiosity; Tact; Expectation of comfort; Comfort is not essential; A distance between client and tourist staff; A good relationship with tourist staff; Source: Ostrowski S., Josta Krippendorfa wolanie o nowa swiatowa polityke turystyczna, in: Problemy Turystyki Nr 3, Instytut Turystyki, Warszawa 1983, p. 146.   In table three there is a vision of which tourism will dominate the future, characterised by a more active tourist and less interest in passive tourism. The prediction is that traditional tourism, refereed to as 3 X S (sun sea and sand) will be squeezed out by tourism based on a new formula involving 3 X E (entertainment, excitement, and education). During recent years there has become intensified interest in travelling to historical cities, the so-called green tourist with additional concern for a tendency in business tourism. Nevertheless it could be halted through the development of telecommunications and shorter but more frequent trips consisting of sightseeing and holiday could become more popular. The useful system of â€Å"bridges† between a national holiday leading to the extension of weekends has brought about a prognosis for a renaissance in national tourism. V.T.C. Middleton claimed that for tourists, who quite often may be ‘experienced, a trend in national to urism may become more attractive now then ever, including the sixties. The smaller interest in international tourism is in the neighbouring countries, or places where many Europeans have had vacation. In 1990 European travel represented about seven percent of all international travel, although this number was up to about ten percent in 1996, and Europeans are not the only ones concerned with these numbers. A poll conducted recently by the Travel Trade Gazette concerning international tourism showed these tendencies in change also pointed to the tourist industry representatives. One director of a travel agency was quoted saying ‘a person who was in Spain ten years ago at present is probably in Penang†6. The quick increase in numbers of individual trips along with package tours is the prediction of the future. Today Individuality has a strong influence on cars, clothes and other daily needs as well, and the gaining interest of individual travel is one of the most important tendencies in todays tourist demands. 6. Conclusion The evolution and transformations in tourism during the last one hundred years must be considered one of the most interesting processes in the recent history of humanity. The changes and evolution of the tourist in the next three decades of the twenty-first century are presented in a table which was made by H.Kahn almost a quarter of a century ago. This shows the unfolding of tourism as we see it today and as the table shows it is gaining momentum.

Instant Messaging and College Students Essay -- Communication Computer

Instant Messaging and College Students In the past few years, technology has taken over our world. Our lives are flowing rapidly into a technology-based planet; can you remember a time when people did not walk around with a cell phone attached to their heads? Do you recall a time when you had to pull out the map book to find directions instead of heading over to www.mapquest.com? One of the newer technological devices to make its way into the United States, and especially into the lives of college students, is instant messenger. The question we must ask ourselves about instant messenger, a question we must ask about any new piece of technology is, does this creation benefit us or harm us? Instant messenger has many positive aspects, but when carefully weighing the good points against the bad one can conclude that instant messenger will overall negatively affect the typical college student. Basic Information What exactly is instant messenger? It is an online chatting service, which does not require a server, therefore giving direct and instant communication (Van Horn 653). One can chat with multiple persons at the same time if he or she desires. It was first developed in 1988 by a Finnish man and named Internet Relay Chat (Goldsborough 44). Its popularity has steadily increased since its development. In fact, in 1999, IDC, a technology market research firm in Massachusetts, predicted that its popularity would grow one hundred and forty percent in each of the next five years. This growth implies that by the year 2004 there will be over one hundred and eighty million instant messenger users (Goldsborough 44). Positive Aspects However, there are good and bad aspects to everything that is popular in societ... ...ew Hampshire. 23 Oct. 2002. http://www.uiowa.edu/~grpproc/crisp/crisp.8.1.html Flatow, Nicole. "Communication Overload?." Pipe Dream 13 February 2001. . 23 October 2002 http://www.bupipedream.com/010213/news/n5.html Fry, Ethan. "AOL Instant Messenger a college must." Columbia Chronicle Online 15 April 2001. . 23 October 2002 http://www.ccchronicle.com/back/2002-04-15/opinions4.html Goldsborough, Reid. "Instant Messaging for Instant Communications." Black Issues in Higher Education Mar. 2001: 44. Kovach, Nick. "Internet Addiction a Threat to College Students." The Post 25 January 2001. 23 October 2002 The Life Application Study Bible. Grand Rapids: Zondervan Publishing House, 1997. Van Horn, Royal. "Disruptive Technology." Phi Delta Kappan Mar. 2002: 492-4. --- "Raw Data and News." Phi Delta Kappan May 2002: 652-4.

Educating Prisoners - An Unnecessary Effort Essay -- Education Prison

Educating Prisoners – An Unnecessary Effort   Ã‚  Ã‚  Ã‚  Ã‚  Crime knows no bound, no race, no social status, no gender. In prisons, all criminals are criminals, whether they have committed felony, rape or assault. White-collar crimes are the same as any other crime. Still, most inmates are from the middle class and lower class of our society. However, committing crime, and what kind of crime, is still the choice of the person, whether he has attained a formal education, a higher degree of learning or not. Still the fact remains that the scope of understanding and the extent of knowledge of white-collar crimes, being more complicated by systems and networks, require some kind of formal education, if not an extensive one. This does not mean that educated people only commit white-collar crimes. It only proves education does not mean absence of criminal behavior. This is used to point out the argument that educating prisoners makes them smarter criminals. As they learn new ideas, concepts and theories, and how to apply their learning, educated prisoners can become intelligent criminals. Many victim rights groups view educating criminals as ignoring the victims. Security should be the top priority in correctional institutions. Education is a key to productivity, a key to a more prosperous life. Applying education in crime results in the disruption of the society. And educating prisoners does not mean productivity and a more prosperous life for them because they remain behind bars. Germanotta (110-112) presented phases that a prisoner student passes through. The first phase is the acceptance of prison education as any other jail program like the maintenance of the institution and the recreation program. Inmates may consider prison education as an addition to their recreation program or just a break from the stressful confines of the prison cell. Anyhow, the reasons don’t coincide with the purpose of education, everything is entirely for their own practical and personal reasons not in connection with the function of education. The next phase is the realization of the purpose of education, of learning. This disengages themselves from thoughts of their alienation and they discover social formations and social reality. The prisoner student, thus, begins to have a transformation of point of views and opinions, of himself. He learns and he inspires himself to learn more. ... ...rtainty and reluctance, the professors teaching in the jail institution keep up prison education. They see correctional education as â€Å"vital in reducing the human suffering that breeds crime† (LoPinto). Advocates of prison education also defends this by saying education improves the self-concept of the inmate, thus, producing a productive person whether he is inside bars or not. Mogan justifies that prison education provides the prisoner relevant skills that would help him get back on his feet when he is released from the prison. He argues that educated inmates, when released, are â€Å"more apt to earn incomes above the poverty level† (Mogan) and they become more industrious and free of laziness and hatred. Works Cited Germanotta, Dante. â€Å"Prison Education: A Contextual Analysis.† Davidson 103-121. Thomas, Jim. â€Å"The Ironies of Prison Education.† Davidson 25-48. Davidson, Howard ed. Schooling in a â€Å"Total Institution:† Critical Perspectives on Prison Education. Ed. Howard Davidson. USA: Bergin & Garvey, 1995. Mogan, Rick. â€Å"In Defense of Prison Education.† The Touchstone. Vol.X, No.4 (2000). LoPinto, Bernard. â€Å"Prison Education.† About. 2005. Primedia Co. March 17, 2005

“Company Profile of Rahimafrooz Bangladesh Ltd”

Assignment ON â€Å"Company Profile of Rahimafrooz Bangladesh Ltd†. Submitted to: Chowdhury Sifat Kamal Course Instructor of Introduction to Business Department of Business Studies Prepared by: Fuad Mohammad Shah – UG01-22-09-007 Kawsar Ahmed – UG01-24-10-023 Md. Emdadul Hasan Santo – UG01-24-10-001 Bachelor of Business Administration Batch – 24, Section – A STATE UNIVERSITY OF BANGLADESH Date of Submission: 20th April , 2011 [pic] â€Å"Company Profile of Rahimafrooz Bangladesh Ltd. † [pic] Founder Late A. C. Abdur Rahim (1915-1982) Rahimafrooz Bangladesh Limited 01. Background Rahimafrooz Bangladesh Limited was established in 1950A.D. as a trading company. Late A. C. Abdur Rahim was the proprietor in this time. From 1954 it was established as a limited company. In the new environment he had to start afresh. He had little capital. His main assets were self-confidence and a strong faith in the Almighty, which carried him through all th e difficulties with a remarkable triumph. He finally established a small proprietary trading company named Rahimafrooz & Co, in Chittagong in 1950 which was later incorporated on 15th April 1954, which is now Rahimafrooz (Bangladesh) Ltd. Rahimafrooz expanded rapidly into various trading items. Within 5 years, Mr.Rahim was able to enter into a joint venture with Lucas (UK) to set up a modern automotive battery factory. He acquired the principal company Lucas Service Ltd in 1980 which is now known as Rahimafrooz Batteries Ltd. Apart from business, he engaged himself in benevolent activities. All through his life he was respected for his values and caring attitude. After a few years he left that job and ventured into a small partnership business. During early 1940s, he got active in commercial trading of scarce items and gained valuable experience. In 1947, he decided to move to Chittagong to live in an environment of religious freedom. pic] Rahimafrooz Bangladesh Limited was started in business agreement with world famous England battery company Lucas from 1959. Later on, they established an ultramodern battery production factory in Nakhalpara Tejgaon, Dhaka with the â€Å"Lucas† Brand name. Then from 1980 it got license from the England Lucas Company collaborating technological and information support. He passed away on the 14th March 1982 in London leaving behind his dream, Rahimafrooz. At present Rahimafrooz has been producing and marketing various kinds of batteries like automotive battery, storage battery etc. Rahimafrooz Bangladesh Ltd. lso has been marketing world famous tire â€Å"Dunlop†. Now Rahimafrooz Bangladesh Ltd. is involved with various kinds of production distribution and agency ship business. 02. Vision â€Å"To be leader in each market segment by being the most preferred supply source of quality products and services with high degree of customer delight. † 03. Mission Statement 1. †¢ Increase volume & value share 2. †¢ Reduce per unit distribution cost 3. †¢ Increase product portfolio 4. †¢ Strength distribution network 5. †¢ Ensure quality people with high level commitment 6. †¢ Benchmark customer services. 04. Milestones |1954 |Incorporated by Mr. A. C.Abdur Rahim   | |1959 |Distributorship of Lucas Battery | |1978 |Exclusive distributorship of Dunlop tyre | |1980 |Acquisition of Bangladesh operations of Lucas UK | |1985 |First producer of industrial battery | |1985 |Pioneering Solar Power in collaboration with BP | |1992 |First ever battery exports to Singapore | |1993 |Launched Rahimafrooz Instant Power System | |1994 |Acquisition of Yuasa Batteries (Bangladesh) Ltd and launched Excel Retreads. |1997 |Attained ISO 9002 certification for RBL operations | |2000 |First India office opened in Ahmedabad | |2001 |Awarded â€Å"Bangladesh Enterprise of the Year† | |2001 |Attained ISO 14001:1996 for RBL operations | |2001 |Launched â€Å"Agora† â€⠀œ the first ever retail chain | |2002 |Launched Rahimafrooz Energy Service promoting distributed power | |2003 |Established Rahimafrooz CNG Ltd. |2003 |Awarded â€Å"National Export Trophy† | |2004 |Metro net Bangladesh, a fiber optic based digital solution provider for data  communication, launched  in joint | | |venture with Flora Telecom | |2004 |Received McGraw-Hill Platt Global Energy Award for Renewable Energy | |2004 |The Group celebrated its 50th anniversary on April 15, with a renewed, enhanced commitment to being successful | | |while upholding its core values | |2006 |Received the â€Å"Ashden Award† for Sustainable Energy | |2009 |Established Rahimafrooz Globatt Limited and Rahimafrooz Accumulators   limited | |2009 |Rahimafrooz   launched  multi  brand  consumer  electronics  outlet  UREKA   | |2009   |Rahimafrooz   launched world renowned consumer electronics brand  Daewoo | |2010 |Rahimafrooz Inaugurates its biggest and m ost modern warehouse at Hemayatpur, Savar. | 05. Product & Service Products: Rahimafrooz mainly deals with electronics products like (TV, FRIEDGE, IPS, BATTERY, TYRE, LUBRICANTS etc). The brands that Rahimafrooz launch are given below†¦ [pic] Service: Rahimafrooz Bangladesh Ltd service center is situated in 13 Mahakhali commercial areas in Dhaka. Here the product of Rahimafrooz is sold and servicing also. Here the service is done in modern computerized system.The complaints are also solved and handle from here. [pic] 06. Organization chart [pic] 07. Awards & Achievements [pic]  Ã‚   [pic]  Ã‚  Ã‚  [pic] Asia's Best Brand  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Asia's Best Employer  Ã‚  Ã‚  Ã‚  Ã‚  C& FE,  CSR  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  CMO Award 2010  Ã‚  Ã‚  Ã‚     CMO Award 2010  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Award 2008 [pic]  Ã‚  Ã‚  Ã‚   [pic]  Ã‚  Ã‚  Ã‚  Ã‚  [pic] Brand Leadership  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ashden Award  Ã‚     Ã‚  Ã‚  Ã‚   National Export Trophy   Ã‚  Ã‚  Ã‚   Award 2008  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Award 2006  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚   Award 2001-2002 08. Delivery Network The manufacturer and wholesaler must decide how to distribute their products. Working through the whole sellers, dealers or agents generally is easiest way of entering in the market.Whole sellers and dealers consider about cost and traffic flow, commission before keeping a product in the store. Location is less a concern for products or services that customers are willing to go out of their way to find. 08. 1: Dealers They are the authorized vendor who deals with the specific brand. (John M. Rathmell, Manager of the Marketing Function. John Wiley & Sons, Inc. ) 08. 2: Retailers Traditional: Home to home, general stores, single line stores, specialty shops, department stores, catalog retailers, planned shopping centers The Mass Marketers: Supermarkets and discount houses (John M . Rathmell, Managing the Marketing Function. John Wiley & Sons, Inc. ) 08. 3: WholesalersDefinition: Wholesaling is concerned with the activities of those persons or establishments who sell to retailers and other merchants, or to industrial, institutional, and commercial users. But who do not sell in significant amounts to ultimate consumers. But in the tyre market, the wholesaler serves the purpose of the retailer at the same time. Functions from the producer perspective: provide part of selling Four strategies can be produced through the tows matrix. SO strategy represents internal strength to take advantage with the external environment. WO strategy represents the internal weakness and to overcome that weakness by the external opportunity. ST strategy represents the strength of the company and to over come that the threat by the strength.WT strategies are defensive tactics directed at reducing internal weakness and avoiding external threats. 09. Advertising & Promotion [pic] Rahi mafrooz Company limited carefully integrates and coordinates its many communications channels to deliver a clear, consistent, and convincing message about the organization and its products. [pic]Rahimafrooz is using all kinds of promotional afford including: †¢Print Media †¢Broadcast media †¢Outdoor Media †¢Internet & Websites Rahimafrooz is using huge promotional afford in print media. This is the biggest promotional afford of  the company. They are giving advertisement on the news paper, they are also publishing there own newsletter service through by them. [pic] [pic]Promotion, in its broadest sense, provides extra incentives for any group that is an important factor in the marketing of a brand. It is most often directed to the consumer or to the trade or other influential group. It is used to encourage sales or purchase a product. (Principal of marketing 8th edition Philip Kotler, Gary Armstrong) 09. 1: TRADE SALES PROMOTION TECHNIQUES Push Policy emphasize s promotions focused on the next intermediary. Trade sales promotion techniques-stimulate wholesalers and retailers to carry products and to market them aggressively. Producers use sales promotion techniques to encourage resellers to carry their products and to promote them more effectively. 09. 2: TYPES OF SALES PROMOTIONSSamples (offer consumer for trail), Coupon (certificate that gives buyer savings), Cash refund (Refund money who send a proof of purchase), Price pack (Reduce price marked by producer), Patronage reward (reward for regular use), Discounts (direct reduction of price), Allowance (money offered to the seller to feature the manufactures product) (Principal of marketing 8th edition Philip Kotler, Gary Armstrong) 09. 3: PREMIUM ITEMS OFFER Offer free or at minimum cost as a bonus. Use to attract competitors customers, different sizes of established products. Study identified from the net that Burger King with the Lion King movie was offered few years back in USA. 10. SW OT Analysis The SWOT analysis is a valuable step in your situational analysis.Assessing your firm’s strengths, weaknesses, market opportunities, and threats through a SWOT analysis is a very simple process that can offer powerful insight into the potential and critical issues affecting a venture. 10. 1: Strength o High company reputation. o Enable to provide much more customer satisfaction than competitors. o Higher product quality. o Provide higher service quality. o Distribution effectiveness is better than the others. o Strong management team enables to provide geographical coverage. o Able to launch a new product faster than the competitor o Financial position is much more stable than the other. 10. 2: Weakness o The major weakness of Rahimafrooz is the internal conflict of the management.Working sprit sometimes hampered by management conflict of the organization. o Though Rahimafrooz has a very good team for the marketing plan, but not all the people are experienced. o C ommunication barrier is the major weakness of the organization. o Expectation of the top management is very high. Sometimes they set very high target which is not achievable at all time. Sometimes it becomes burden for the employee. 10. 3: Opportunity o To get new customers after modification. o To provide more qualities in products. o Providing more benefit for products to increase more customer satisfaction. o Increasing the advertisement. o Increasing the distribution channel. Incentive for the employee who dose outstanding performance in their respective area. 10. 4: Threat o Major threat arises from the new entrants. o Many competitors in the electronic market. o Unethical competition. Such as, price cut, advertising, giving gift by the competitor may threaten position of Unilever. o Following the same strategy by the competitors. o Worsening law and order situation of the country. o Availability of the substitute product in the market. —————à ¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€œ MANAGING DIRECTOR ACCOUNTS MANAGER REGIONAL MANAGER DISTRIBUTION MANAGER MARKETING MANAGER CHIEF OPERATION OFFICER PRODUCT MANAGER ADMIN MGR C & F MANAGER NI SYSTEM DIRET SALE RETAIL MGR